Objective of job Develop communication strategy and lead content marketing practice to communicate highlights of Mercedes-Bend brand and products.Set up and manage comprehensive content marketing platform (including Mercedes-Benz Magazines, advertorial, celebrity communications etc.)Deliver impactful content to make Mercedes-Benz stand out from cluttered advertising environment Strategic partner management (e.g. National Centre for Performing Arts)Maximize effectiveness and efficiency of advertisingJob designation1. Strategy developmentContent MarketingCelebrity communicationsNCPA coordinationKey message of Marketing communications 2. Mercedes-Benz Magazine managementContent management (with Conde Nast and HQ)Distribution channel management Advertising managementCompetitor studyMeasurement3. Celebrity managementRelations buildingProject coordination4. Marketing advertorial managementBrandProduct and new technologyMilestone launch event and activitiesOther (smart, AMG, used car etc.)5. NCPA coordinationStrategy developmentRoutine communicationProject coordination (e.g. weekend concert)6. Agency managementDaily communication with agency for detail briefingAgency review and quality control7. Finance & Controlling team coordination Procurement preparation and follow upsContract and other finance logistics arrangementProcess managementQualification required 1.Education: Bachelor Degree or above 2.Experience: Marketing practice experience over 3 years; Excellent communications skills;Strong planning and implementation capabilities; Rich knowledge and experience in advertising, PR or media.;Fluent in English;Agency background preferred.